Journal
Ideas, playbooks, and long-form thinking.
Weekly essays on running a calm creator business — plus short videos and podcast conversations from the studio.
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Pricing
Jun 12, 20269 min read
Premium pricing in African markets
How to price with confidence when your audience is used to paying less — without cheapening your work.
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Products
May 30, 20265 min read
Notion vs. Docs: what to sell
Deciding the right format for your next template product isn't cosmetic — it changes who buys.
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Money
May 14, 20267 min read
A calmer cash flow for creators
One-off launches feel great. Recurring revenue lets you sleep. A short primer on getting there.
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Podcast
May 05, 202632 min listen
Podcast: The brand-fit conversation
Thirty minutes on how creators know when their brand and offer are actually aligned.
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Membership
Apr 21, 202614 min watch
Video: How I re-designed my membership
A 14-minute walkthrough of pruning a membership from 9 benefits to 3 that actually get used.
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